JieDong Zeng's profile

DSGN 197 Project 2

Project 2: Calendar-Poster
Brief
Examine how an abstract idea can be interpreted and represented visually, offering clarity, embedded meaning, and understanding to the viewer. Push beyond the literal translation to use metaphors and storytelling for their design. Metaphors enliven expression and make it more poetic and appealing, but the symbolic connection is how the human brain understands anything abstract.
Goal
Translate your experience with the “80th Birthday Party” video into visual form. In your voice, explore multiple design elements, including typography and diverse processes: Drawing, photography, xerography, abstraction, typography, collage, textures, sculpture, and different materials: paper, fabric, vellum, cardboard, metal, wood, and foil.
Deliverable
Poster with the Calendar for the 2023 Year 
Note: The calendar should be less than a quarter (1/4) of the poster and does not have to be in a conventional format.
1st level of information: Your Visualization (Taken from the “80th Birthday Party” video).
2nd level of information: Calendar 
15" x 20" Final Size
Physical: Printed on Bright White, 80lb Cover Stock, or similar. Cleanly trimmed, glued, scored, and folded.
Creative Process
Idea sketches
Physical object & hand written type
DSGN 197 Project 2
Published:

Owner

DSGN 197 Project 2

Published: